Most families want to live in larger homes with at least three bedrooms. So if you own a smaller 2-bedroom home in a very family-oriented neighborhood, you may have a bit harder of a time selling it. Couples without children and single adults may not automatically think to look for a home in a neighborhood known for family homes, and the families who are shopping or homes in the area are likely to look past yours for something larger. But selling is not impossible! Follow these tips to market your home more effectively.
Focus on the features that would appeal to younger couples.
Your most likely buyers are probably couples or single adults who do not yet have children and are not planning on having children for some time. They are looking for a starter home to spend a few years in while they adapt to a more adult life. When writing your home advertisements, it's important to do so with the interests of these people in mind. They're not going to care so much about the school district the house is in, the distance to the nearest playground, or whether the backyard is completely fenced in. They will typically care about:
Paint the house to appeal to a younger crowd.
Though tastes vary from person to person, younger home buyers often favor a "louder" more modern look. So forgo that beige paint, and give the home a little personality. Neon pink and green are over the top, but a nice burgundy, navy blue, or burnt orange in the kitchen may catch the eye of a younger buyer. You can also make the space appear more modern with some abstract art or new appliances. Include pictures of these more vibrant spaces in all of you ads and marketing materials.
Choose your words wisely when describing the neighborhood.
If you describe the neighborhood as "family friendly," potential buyers may click away assuming that the house is not for them. Using the word "safe and homey" to describe the neighborhood conveys the same type of message, but does not exclude those without families in the same manner.
Spend some time carefully crafting your ads and making a few modern upgrades, and you can attract young buyers to a small home in a family-oriented neighborhood. For assistance, visit http://trustgreene.com/.
Share29 September 2016
When I started looking for a new house a few years ago, I realized that I had no idea what I really wanted. I knew that I wanted a place that had been updated recently, but apart from that, I was completely in the dark. After evaluating my budget and considering my options, I decided that it would be a good idea to go around with my real estate agent to help me to find a place. My agent was incredibly helpful, and I was able to narrow down my choices within a few hours. This blog is all about making the ever-important decision of becoming a homeowner.
